week 11

The music industry main role is to compose, record and perform music that they believe will be a successful with its target audience. They are in full control of what the artist image should be and do. So as a result many artist fail as they do not portray the image successfully. However, the music industry will then promote their products heavily for example, advertising on successful and well known name brands on TV will help influence the target audience to buy the product.
Lastly, with the every growing of technology consumer now have more choice of what kind of genre of music they like to buy.

Week 10

In 1952, a new weekly music magazine was published, known as the NME magazine. This magazine contains articles and comments about artist such as The Beatles and The Rolling Stones. It is truly what every real fun would buy because they cover in death and truthful issues about the bands. However, the magazine has a mixed audience as it illustrates from the latest mad rave and party to the best DJ and the latest music of each genre. For any mad fan, they can also view any up coming gigs that will be playing at a local arena near them.

Week 9

As stated by David and Stephen, “pop music has always deemed upon the interaction between of white and black tradition”. This may suggest that popular music is from both white and black. It may be a combination of all cultures mixed together. For example, Elvis Presley was one of the most successful men of all time because of his ability to sing gospel music.
In addition, artist nowadays like to combine things together whether you are black or white. This is supported by Berry, as he also states that are different music genre and different race in music so whether the artist is black or white it doesn't matter.

week 8

Music and Politics is not something that is usually associated with. So weather or not popular music can influence the politic this is a question to explore.
‘pop becomes the expression of its political and social context’ as stated by Straw and Street. Which has encouraged people to create music that has an political effect.
There have always been popular music that have been related to political ideas. The artists will usually use their music to promote what they believe to be true and would want to influence its fans.

week 7

With such an advancing world of music around us, digital downloads have most definitely played a major role within the industry. For example, I can still remember the days when cassettes and Cd’s were highly popular as it was a must if one wanted to listen to music.

Yet nowadays, consumers now what the availability to choose only one song from an album and able to select any type of music genre from big achieve websites such as iTunes.

However, having digital music will mean that consumers are now able to download them illegally, which means it can cause major damage to the music industry.

Week 6

I was driving home from lecture, sitting in traffic, as I look around I noticed a restaurant called Giraffe, it advertised, “World Music”! I started to asked myself world music really can be any form of music. It is considered to be global.
“,,,Popular music essentially becomes established as the accepted standard global template”.

So in order to become Global/ World music it is believed that the most successful ones are usually sang in English and and that every song at some point would have been in the local music category.

World music should have a wide range of audiences, in which must people would have heard of i.e. The Beatles.

Week 5

Popular music is often looked at as mass produced commodity and can be a simple form of art. The word art relates to our senses and emotion. This can include expression from music, literature, film and paintings.

Theodor Adorno considers that, ‘popular music industry is an all consuming production line’. This may suggest that the music industry is a man eat man world. It has been created to simply make profit from its audience.